Visit Isle of Wight has re-launched its Isle of Wight Green Tourism Award, formally known as Green Star Award, to showcase the very best of the best green businesses on the Island.
The Isle of Wight Green Tourism Award aims to celebrate Island businesses that are making every effort to reduce their carbon footprint, promote sustainable travel and champion green initiatives, boosting green, sustainable, and responsible tourism for the Isle of Wight.
The Isle of Wight was recognised with UNESCO Biosphere Reserve Status in 2019.
Amy Summers, Sustainable Travel, Trade and Exhibitions Manger for Visit Isle of Wight, said,
“More and more visitors to the Island are becoming aware of their carbon footprint. They want to take part in sustainable activities, or stay or visit eco, green or environmentally friendly businesses.
“This award highlights those businesses that are going above and beyond to cater for visitor needs and that have more sustainable operations.
“Award winners receive a range of benefits, such as a dedicated listing on the sustainable travel Webpages on the Visit Isle of Wight Website, a certificate and logo, as well as additional advertising opportunities on social media and other digital channels.”
The award is based around three themes, people, place, and our planet. These themes are to promote sustainable and responsible tourism on the Isle of Wight. Award winners will receive a bronze, silver or gold award, depending on the criteria that they meet.
Gold Award winners will also be given an allocated amount of discount codes allowing groups of up to 5 people to travel on the bus all day for £1, in recognition of sustainable travel across the Island.
Richard Tyldsley, General Manager for Southern Vectis, said,
“This project is a great way to encourage visitors to use the bus while they visit the Island. Once on board we are confident they will be pleasantly surprised by how convenient and easy bus travel can be and hope they continue to use the bus on holiday and back at home.”
The award is open to any business that is a BID Levy payer or voluntary contributor. If your business is not one of these, a voluntary contribution is required which starts from £150 plus VAT per year.
For more information about the Isle of Wight Green Award, please visit https://visitwightpro.com/IOW-Green-Tourism-Award
News shared by Simon on behalf of Visit Isle of Wight. Ed
Image: © Visit Isle of Wight / View from Luccombe over Sandown Bay to Culver
