Wow, what a great response we had to the news that very soon VentnorBlog will be changing its name. It was really heart-warming to read all your supportive comments, backing up our reasons for making the change. Thanks for the great support – public and private.
We really enjoyed reading your suggestions for the new name, many of which had already formed part of our own brainstorming some time ago.
So, what new name have we come up with you ask.
How we got there
There’ve been many a Friday night, sat at home with a bottle of wine chatting over our hopes and aims, coming up with the many ideas that will soon form the new offering for you.
One thing was for sure, getting the name right was really important. If we were move away from VentnorBlog, a name not suited to what we do any more but with a strong awareness across the Island and beyond, it was vital to make sure the name only had to change once.
A long journey to the right name
For us, living on the Island, using the word Wight in the name makes a lots of sense, but it had to be used in the right way.
It was only after a little period of reflection that we realised that it could be misinterpreted as something totally different.
Take allwightnow.com for example. To us, it read as ‘everything to do with the Isle of Wight’, but for those not steeped in Island life, it could easily be misconstrued as thinking we were promoting the reign of white supremacists!
The same went for other domain names that we registered but decided against, such as wight-now.com and allwight.com
They sounded good at the time, but perhaps that was down to the Friday night wine.
We went through loads of possible names, getitwight.com and aboutwight.com, another two that we went as far as registering domain names for, but we finally found something that seemed to fit the criteria.
On The Wight
Many of you may recognise the name OnTheWight as something we’ve previously used and if you have, you’ll understand why it works so well.
Events.OnTheWight.com was one of our first in the series of stand-alone sites that could one day, become part of the offering.
Visiting OnTheWight.com will become the way for you to access all the content you currently see on VentnorBlog, but once the new Website is launched, if you’re only interested in news, you can just go straight to news.onthewight.com. Or if it’s ideas for Christmas you’re looking for, the same applies, christmas.onthewight.com
You get the idea … the list could be endless.
What do you think?
Now you understand our thinking – Does it all make sense?
Coming up in the next instalment, first stage logo designs.
Image: © Tracy McKinlay
