The Isle of Wight has been a holiday destination for over a century, with Queen Victoria making her holiday home at Osborne, East Cowes.
The Island is well-known as ‘holiday island’ to many, with tourism being one of the largest industries here.
However, it’s a simple fact that seems to have by-passed Visit Britain’s PR team when they created this year’s digital advent calendar to share on social media.
The disappearing Island
Spotted on Twitter by our very own David Thornton (he’s the man at the head of Visit Isle of Wight), the Isle of Wight is missing from the Visit Britain map of places to visit in Great Britain.
We may be an Island chaps, but we are very much part of GB.
Here’s the tweet that’s currently circulating ….
Thank you to everyone who has worked with us & supported us over the past year. Wishing you a festive holiday season https://t.co/zKsWx7tQF8 pic.twitter.com/1SNdeqkrQh
— VisitBritain Biz (@VisitBritainBiz) December 14, 2016
David told OnTheWight,
“I thought I was working with Visit Britain to put the Island ON the map! Seriously though, we’ve seen a 45% increase in overseas visitors to the Island this summer, and very work closely with Visit Britain.
“Only two weeks ago we had a very promising visit from Visit Britain Japan who brought tour operators over to our Island – I’d just like to see an update of the stylised graphic as soon as they can manage it.”
Poor excuse
OnTheWight got in touch with Visit Britain about the blooper, who told us,
“The map featured on our Season’s Greetings card is a simple graphical representation of Britain. We are working with the designers to produce a slightly more detailed version.”
Perhaps we can take comfort that we weren’t the only island missing. Although some of the Scottish islands were included, the Isle of Man also fell foul of the blooper.
