We hear from Cowes Week HQ that a new supporting sponsor has just been announced.
All the way from the Isle of Skye, comes Talisker Single Malt Scotch whisky.
“We are pleased to welcome Talisker whisky to our family of supporting sponsors,” said Michelle Warner, Sales and Marketing Director of Cowes Week Limited. “Talisker has a long standing association with sailing making it the perfect partner for our regatta.”
Brand Manager for Talisker, Steve Wood, commented: “We’re delighted to be the first ever official whisky of Cowes Week as it is such an iconic event within the calendar and presents us with a great opportunity to build on Talisker’s heritage with the sea. Over the past few years we’ve worked closely with the RNLI as an official fundraising partner so we’re particularly pleased that they are the official charity in our first year of sponsoring Cowes Week.”
Expect to see Talisker throughout the week hosting tastings as well as hosting events as the official fundraising partner for the RNLI with whom they already have a history
