Cowes Week from the wheel -

Shoreside activities during Cowes Week

Thanks to Suzanne and Alan for this round-up of shoreside activities during Cowes Week. Ed


Throughout Aberdeen Asset Management Cowes Week, the town centre and The Parade will have plenty of entertainment for all. Whether you are a competitor just in from a race, an Island resident or a visitor to Cowes, there’s such a wide choice, everyone should find something to suit them.

Music, entertainers, face-painting and Glitter Tattoos will be based at various locations throughout the High Street, there will be lots going on in Cowes Yacht Haven and there are some events at Shepards Wharf Marina too which hosts the legendary Mount Gay Rum Red Cap Party on Thursday 13 August.

Cowes Parade Village
Cowes Parade Village will have a selection of places to eat and drink as well as stands, including one from the regatta’s shoe sponsor Chatham and the Chilgrove Gin Bar on the Sunsail stand which will offer ‘Cocktail Hour’ at selected times.

Throughout the week Northwood Park and House will be worth a visit. There will be an Open-air cinema on some days, plus view the regatta from a great height on the Red Funnel Flyer, (big wheel) discover the Lawn Lounge or enjoy cream teas on the Eastern Lawn or Tree climbing with Goodleaf. Most of these activities will be available from Saturday.

Ladies Day
Tuesday 11th features Liz Earle Ladies Day with a variety of fun and activities on and off the water:

Dress in nautical style and Win Prizes – Ladies ashore and afloat are encouraged to wear their seafaring navy and white stripes. Style-hunting teams will be out and about awarding some fabulous prizes for the most chic takes on the look.

At the waterfront Gallo Parade Garden Bar, Cowes Parade Village there will be the chance to enjoy a glass of Nyetimber sparkling wine and relaxing afternoon tea. Buy a glass of Nyetimber and be in with a chance to instantly win a prize including Oakley sunglasses, Liz Earle products or Nyetimber.

Special offers
There are special offers for Ladies at shoreside venues during the day with Gill, Official Technical Clothing Sponsor, offering ladies 10% discounts and Liz Earle offering complimentary manicures, hand and arm massages and facials for £20 redeemable against product.

Wednesday will see Apple Beatles (tribute act) on stage at Cowes Parade Village at 21:00 and popular local band Lucid at Cowes Yacht Haven at 20:00.

Thursday: Red Arrows and RAF Typhoon display
Thanks to the kind support of Artemis Investment Management, The Red Arrows display team will be back in Cowes – this year on the Thursday evening at 1850 – and Watch the RAF Typhoon display performing at speeds of up to 600kts (690 mph) on Friday prior to the fireworks display.

Final prize giving for those who have won cups and trophies during the week will be in Cowes Yacht Haven on Saturday 15th August.

Photo competition
Throughout the week Aberdeen Asset Management are running a photographic competition for the public.

For details of how to enter see the official website.

See the world’s finest yachts
With so many boats taking part in AAM Cowes Week the regatta will see some of the World’s finest yachts and crews. A number of these will stay in Cowes until the start of the Rolex Fastnet Race at 12 noon on Sunday 16th August from the RYS Line.

With nearly 400 boats taking part this is a grand opportunity for everyone to view from the shoreside.