Eurovia circulates ‘media briefing notes’ prior to Asphalt Plant meeting

Tonight (Tuesday) from 6.30pm a public meeting is being held at East Cowes Town Hall to hear from Eurovia Roadstone, the applicant proposing a new Asphalt Plant at Medina Wharf, East Cowes.

What follows below are the media briefing notes that the company’s PR machine circulated to Island media (that’s why you saw the photo on the CP Website yesterday).

Artist impression of asphalt plant after 6-8m growth:They chose not to send it to VB, a strange decision given that when you search for ‘Asphalt Plant isle of wightVentnorBlog dominates the search results (we see five VB stories returned after iwight and the BBC, YMMV).

As ‘mere’ members of the Public, you wouldn’t normally get to see these ‘media briefing notes’. As documents often have a way of ending up in our inbox, we thought you’d like to look behind the wizard’s curtain to see how this kind of thing runs.

The photo that was supplied is named ‘Eurovia Artist impression of Asphalt Plant with 6-8m tree growth’. It arrived as the large version we added to the end of the article.


Patrick Riley, Divisional Director, Eurovia Roadstone will be speaking at the meeting

About Eurovia Roadstone
Eurovia Roadstone is the asphalt production division of Eurovia in the UK, operating out of various locations across the country. Eurovia is an expert in the production of asphalt right across Europe where it has become the largest asphalt producer.

What is Asphalt?
Asphalt is a mixture of aggregates and bitumen used for constructing and maintaining all kinds of roads, footpaths and parking areas, as well as recreational sport areas.

Why is Eurovia Roadstone proposing an Asphalt Plant on the Isle of Wight?

We are proposing a very modern, low emission asphalt plant, designed to achieve the highest quality of asphalt material. Eurovia Roadstone has an agreement to supply the Highways PFI with specialist asphalt materials designed to ensure long-life surfacing solutions that will meet the exacting requirements stipulated by the Isle of Wight Council.

Additionally, in the long term we will also be able to supply competitively priced, high-quality, asphalt materials to other customers across the island.

We have considered the needs of the Isle of Wight Highways PFI contract with a fresh eye as it demands very high performance products, service lives and end performance. We strongly believe our proposal is the most sustainable future option for the island, the wharf and, in particular, the Highways PFI.

If permission is granted, this plant will provide significant inward investment to the Isle of Wight and permit much needed investment in the working wharf on the island.

A Lasting Legacy for the Isle of Wight
Having been in a competitive dialogue in the lead up to the tender announcement and subsequently negotiating mobilisation dates and finer contract details, we have been contractually restricted from discussing, openly, our proposal for fulfilling the Highways PFI tender.

As we are now moving toward a financial close we are in a position to engage with communities on the island and involve them in our plans for repairing, upgrading and maintaining the road network. Over the coming months, we will be attending a series of public meetings to address the concerns of local residents and now that we are allowed to present our evidence in support of our planning application, we are extremely confident that people will begin to see, not only that the proposed plant is essential to the success of the Highways PFI, but that it will also be a well maintained, managed and, crucially, environmentally-sensitive facility.

Full details of our planning submission can be found at:

http://www.iwight.com/council/departments/planning (we’ve added the full link rather than general one on the media briefing notes. Ed)

We will be living and working on the Island for at least the next 25 years and we want to make sure our relationship with residents, businesses and visitors is a positive one. We will be employing local people and working hard to make sure the Highways PFI contract is a success for all concerned. Our goal is to make the necessary investments to the road infrastructure that will lead to greater inward investment and tourism for the Isle of Wight that benefits the whole community.

Click on image for larger version

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Here’s the full document as they sent it out …