Dr Holly Jenkins: IW Green Impact Awards, how your business can get involved and behavioural change theory

Dr Holly Jenkins: IW Green Impact Awards, how your business can get involved and behavioural change theory
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Recorded at the Isle of Wight Green Impact Awards ceremony at Building 41 in Northwood. Simon and Dr Holly Jenkins discuss the awards, how Island business can get involved in 2024, SOS UK and behavioural change theory:

Sustainability and climate justice at Green Impact Awards.

  • SOS UK is an educational charity focused on sustainability, diversity, and climate justice.

A programme to help businesses reduce their environmental impact.

  • Green Impact programme helps businesses change behaviours internally and externally, with free support and celebration.

Sustainability actions and their impact.

  • Simon highlights the importance of small actions towards sustainability, such as recycling, which may go unnoticed but contribute to positive change.

Behavioural change theories and their application.

  • Holly discusses a model for behavioural change based on four key elements: engagement, encouragement, exemplification, and forgotten (prize).

Sustainability and business awards on the Isle of Wight.

  • Holly talks about the Green Impact Isle of Wight initiative, which provides a toolkit for businesses to measure and improve their sustainability.
  • The toolkit includes bronze, silver, gold, and platinum levels, with each level requiring a certain number of points to achieve, and businesses can choose actions tailored to their sector or industry.